That’s a 50X lift in engagement from a cinemagraph. This is a good moment to reduce the dimensions of your video. One study that PepsiCo did, showed how a cinemagraph performed 5,000% better than a still photo. It is a good idea to choose a smaller working size for your video, as the final image will usually be around 800 or 600 pixels on the longer side Step 4: Reduce Image Size. All without being overly intrusive like a traditional video that has sound. Why? Well the data shows that a great cinemagraph can drive far more engagement then a still photo. The latter platform offers ready-made embed codes you can copy and paste to autoplay and loop the video. Hundreds are now shared daily by brands, photographers and influencers. The best idea is to upload the moving picture to YouTube or other platforms such as (a website that has specialised in the production and distribution of cinemagraphs) and then embed it on your website. The use of cinemagraphs on Instagram really exploded in 2017, and they’ve taken their place alongside photos and videos as a very popular mainstream visual medium.
With Instagram autoplaying and autolooping cinemagraph videos, it’s the perfect platform for cinemagraphs created with Flixel apps. Somehow, from all of those uploads to Flixel, we find a way to narrow it down to just one or two featured cinemagraphs on Instagram each day. Our team sees hundreds of cinemagraphs daily and each tells a wonderful new story that’s worthy of being featured. How do we curate the amazingly cool collection of cinemagraphs that almost 85 thousand people follow on the Flixel Photos Instagram account? It’s not easy.
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